Post by account_disabled on Jan 22, 2024 8:40:48 GMT 2
It may seem that the arsenal of ideas for New Year's advertising is very limited. But a banal Santa who gives discounts will no longer attract anyone. But many brands successfully find creative approaches for Christmas and New Year advertising. Alina Ostapenko, marketer of the Ringostat platform, suggests being inspired by their ideas. She collected 20 examples of creative New Year campaigns from Apple, Microsoft, Airbnb and other popular brands. Reading time 18 minutes Google: Santa Tracker Apple: makes life easier while on vacation Next: separate page for New Year's offer Coca-Cola: give what only you can LEGO: a new initiative for parents McDonald's: Not-So-Secret Santa Budweiser: for responsible behavior during the New Year's holidays Airbnb: emphasizes the value of holidays.
but without Fax Lists the usual paraphernalia Land Rover and Volkswagen: New Year's advertising for auto themes Microsoft: brings joy IKEA: humor and sales start long before the holiday Starbucks Holiday Special Amazon: the show must go on Tide: Solve the Problems That Come with the Holidays Disney: From Our Family to Yours Zara: helps you choose gifts KitKat: Even Santa needs a break Air Canada: Travel Home Greenpeace: thinking about the future Durex: Santa has gifts for the “naughty” too Google: Santa Tracker Google is famous for its creative approach to celebrating significant dates.
From themed screensavers for the birthdays of famous people to doodles and mini-games dedicated to the beginning of the Olympics. And the New Year holidays were no exception. Google has launched Santa Tracker , a mini-site for fun for the whole family. Google: Santa tracker, creative advertising campaign, 20 examples of creative New Year campaigns On the site you can: play educational games; learn the basics of programming; take the quiz; read stories; learn the holiday traditions of the peoples of the world and the latest news about Santa Claus; draw. There's even a guide to what you can find in the "Santa Claus village" the site depicts.
but without Fax Lists the usual paraphernalia Land Rover and Volkswagen: New Year's advertising for auto themes Microsoft: brings joy IKEA: humor and sales start long before the holiday Starbucks Holiday Special Amazon: the show must go on Tide: Solve the Problems That Come with the Holidays Disney: From Our Family to Yours Zara: helps you choose gifts KitKat: Even Santa needs a break Air Canada: Travel Home Greenpeace: thinking about the future Durex: Santa has gifts for the “naughty” too Google: Santa Tracker Google is famous for its creative approach to celebrating significant dates.
From themed screensavers for the birthdays of famous people to doodles and mini-games dedicated to the beginning of the Olympics. And the New Year holidays were no exception. Google has launched Santa Tracker , a mini-site for fun for the whole family. Google: Santa tracker, creative advertising campaign, 20 examples of creative New Year campaigns On the site you can: play educational games; learn the basics of programming; take the quiz; read stories; learn the holiday traditions of the peoples of the world and the latest news about Santa Claus; draw. There's even a guide to what you can find in the "Santa Claus village" the site depicts.